Guided Selling enables a user-friendly and intuitive selection of mobile and stationary operating devices, including all technical dependencies.
- Combeenation
- Case Studies
- Keba
THE COMPANY
KEBA Industrial Automation GmbH is a globally active company that specializes in the development and production of automation solutions for industrial automation, banking and service automation as well as energy automation. With its guiding principle "Automation by innovation", KEBA is represented in 16 countries, 26 branches and with 2,000 highly motivated employees.
THE CHALLENGE
Sales tool for international distribution
Our aim was to develop a configurator that optimally displays the extensive range of models and the numerous variants of KeTop operating devices. We were faced with the following key challenges:
- How can the previous configuration, which was based on Excel, be replaced?
- How can the configurator be designed so that it can be used by the entire international sales team?
- How can the variety of product variants be easily presented to customers?
The solution
Configurator for consulting-intensive products
The configurator enables a quick calculation of the operating devices and is available to sales employees worldwide. They no longer need Excel-based solutions. Customers can also use it independently and familiarize themselves with the product. The product logic is easy to maintain and service, as data is synchronized with SAP. Not forgetting the 3D visualization, which enables particularly user-friendly operation - a feature that is rarely found in conventional CPQ solutions.
HIGHLIGHTS
Efficiency
Efficiency
increase
Guided Selling
Customizing function
The customizing function makes it possible to individualize the design and keyboard layout. This was previously only possible in this form with great effort.
Own sales view for creating quotations
The sales staff at KEBA Industrial Automation GmbH received their own version of the configurator tool to enable them to create quotations quickly.
Lead generator
The configurator serves as a lead generator for marketing and sales and makes it even easier to generate potential new customers.
90 %
higher customer engagement
30 %
more requests
50 %
time savings in the preparation of quotations
It is a great and very uncomplicated collaboration with Combeenation. The configurator enables our customers to intuitively create customized KeTops online. This ensures efficient project implementation.
Video
The configurator in action
Discover the CPQ solution for mobile and stationary HMI operating devices. Experience outstanding visualization, ease of use and excellent performance.
Get an advantage in
the competition now.
Talk to our configurator experts today and get your personal quote.
Request now